EFM Logistics

Simply A-B

Challenge:
Redefine Australia's largest and most established independent supply chain integrator. Made up of a number of sales agencies an overarching brand identity was required to provide a clear structure both for clients and the business.

Solution:
Using simple, engaging graphics the identity demonstrates the ease and simplicity of how EFM operate - with a little personality.

Result:
A bold, recognisable and engaging identity system that provided EFM Logistics with the right tools to reflect its new brand strategy.